So, Facebook are making some fundamental changes to it's newsfeed. There's good news and bad news.
It's apparently being redeveloped to favour friends and family over brands etc, making real people you're friends with 5 time more important than pages you follow. So Facebook SHOULD become more social again
That means if you use Facebook to keep up to date with your favourite bands, magazines and heck... independent record labels... you're going to be seeing a lot less of it soon, unless brands are willing to pay some serious £££ to appear as sponsored content further up your news feed.
Before all of these changes kick in, there's a few things you can do to keep seeing content you want to see, and we've created a little dummies guide for you below.
Head over to your FAVOURITE FACEBOOK PAGE and at the top of the page you should see a blue LIKED button, and a blue FOLLOWING button. If you click the FOLLOWING button you will see a list of options for where the page appears in your news feed. First and foremost make sure this is set to AT LEAST default, but if you really want to show some love set this to SEE FIRST and it will prioritise the content to show higher up in your news feed, probably before things like your own mother's birthday.
If you click on the little pencil icon next to NOTIFICATIONS you'll also see some additional options such as "notify me when this page adds an event near me". This is REALLY handy if there's a band you're following and you want to know when they're touring near you!
As with the desktop version, head over to your FAVOURITE FACEBOOK PAGE and at the top you'll see something that looks like the above. If FOLLOWING isn't blue, definitely sort that out first!
Once you click on the FOLLOWING button you'll see this screen. You can choose default (page MIGHT show randomly in your newsfeed) or See First which means it will be up there competing with your best friend's latest meme they've tagged you in... the b*stard!
You can also edit notification settings here to be informed of LIVE VIDEOS, Events and more from the page.
It's technically a good thing that Facebook is giving you back some control over what you see on Facebook, but don't think that this means you'll never see branded content again. Big organisations like the Amazon's and Coca Cola's and HSBCs of the world will continue to fund paid Facebook campaigns that will now be all you see other than pictures of that girl you knew from school's 3rd baby.
Small independent labels like us, and many of the bands, magazines and radio shows we work with, rely on social media to let you know what we're up to and to talk about our new music. So if you'd like to carry on supporting us so that we don't fade into the mist please sort that Follow out, and spread the word by sharing this post!